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Looking Through the Phoropter: A Guide to Exit Planning for Optometrists

February 21, 2026

Looking Through the Phoropter: A Guide to Exit Planning for Optometrists

You’ve devoted your career to helping others see clearly. Now, as you consider stepping into your next chapter, you face new and complex questions: How do you make a successful, satisfying exit from the business you built? How do you ensure your patients, your staff, and your legacy are secured for the future?

For many optometry clinic owners, transitioning out of practice touches every aspect of life—professional, personal, and emotional. It’s not just about dollars and cents; your relationships, reputation, and years of expertise are all part of the equation. If you’re considering your own exit—whether next year or down the road—I invite you to reach out for a confidential, no-obligation conversation. It’s never too early to plan, and personalized guidance makes all the difference.

The Unique Lens of Optometry Valuations

Selling an optometry clinic is not like selling any other small business. Beyond the numbers, buyers want to understand the genuine health and resilience of your practice. Yes, metrics like EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) matter—but so does the loyalty of your patient base, the condition and modernity of your equipment, and the diversity of your income between clinical services and retail.

  • Patient Retention: Is your business built around a personalized experience that attracts loyal patients to the practice itself—beyond your own name? A well-established transition plan increases practice value.
  • Equipment and Technology: The investment you’ve made in up-to-date diagnostic instruments signals to buyers a commitment to quality care. Practices equipped for the future are valued more highly.
  • Revenue Mix: A balanced mix of clinical care and optical sales attracts more interest; overreliance on one or the other may raise questions.

A formal valuation is essential to understand your strengths, opportunities, and realistic sale price. If you’d like help getting an accurate, tailored valuation for your optometry clinic, please get in touch for a confidential and complimentary consultation.

Succession Planning: Preparing for a Seamless Handover

Choosing the right successor is rarely straightforward. You want someone who will champion your legacy—with the right motivation, vision, and care for both your patients and your staff. Internal candidates (like associates) often require structured buy-in plans, as they may not have immediate access to capital. On the other hand, corporate buyers are rapidly expanding, offering speed and monetary incentives—but sometimes at the expense of personal touch and staff continuity. A private buyer, such as an independent optometrist, can offer a blend of sustainability and cultural fit.

No two situations are alike. If you’re curious about which path best fits your practice and goals, let’s talk. A confidential conversation can clarify your best options and prepare you for informed negotiation.

Managing the Emotional Transition

It’s entirely normal to feel a mix of anticipation and unease as you plan your exit. You may wonder what life looks like when your name isn’t on the front door, or how your patients will respond to new leadership.

Consider these steps:

  1. Start Early: Begin planning three to five years out. This gives you the financial and emotional runway needed for a smooth transition.
  2. Envision Life After Practice: Think concretely about your post-exit plans—whether it’s travel, mentoring, or pursuing hobbies.
  3. Phase Your Exit: Gradually reduce your time in the clinic, introduce your successor to patients and staff, and ensure everyone feels supported through the handover.

If you’d like to discuss the realities of leaving your practice—and making the process as smooth and positive as possible—I encourage you to reach out. These conversations are always confidential and free of charge.

Securing Your Legacy—Let’s Start the Conversation

Your exit strategy is the final prescription you’ll write for your practice. With careful preparation around valuation, succession, and personal transition, you can maximize value and ensure your life’s work continues to make a positive impact.

If you’re considering an exit, now or in the future, I invite you to connect for a private, no-pressure discussion about your options. Together, we can craft a plan that honours your achievements and secures your legacy.

Author

Max Beairsto

Max Beairsto, B.Sc.Pharm., MBA, CVA President of Enterprise Valuators Corporation (EVCOR) With nearly three decades of experience, Max has become a trusted advisor to business owners across Canada, completing hundreds of valuation assessments and consulting engagements since founding EVCOR in 2005. Prior to establishing EVCOR, Max held the position ... Read More